what are seo and sem

What are SEO and SEM?

Ah yes, the good old, age old question – What are SEO and SEM? What’s the difference? Which one is better? Which is better for my brand and business? Unless you’re a SEO specialist or professional these questions are what marketing departments face on a daily basis. This article is written...
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How Do I Start Search Engine Marketing?

SEM, otherwise known as Search Engine Marketing is the overarching term used to describe Paid Search Activities. The term SEM can also be used to describe and or describe: Paid search ads Paid search advertising PPC (pay-per-click) CPC (cost-per-click)  CPM (cost-per-thousand impressions)  Search ...
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How To Design A Website On WordPress

Are you thinking of creating your own website? An e-commerce store, sign-up page, writing portfolio, or a delicious cooking blog? While the thought of designing a website without a software or design background might seem scary and far-fetched, WordPress is here to your rescue. It is a free web desi...
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